In this recap of the live training session on branding and audiences, you will find the recording of the session, a quiz and additional resources related to this topic.

In this course, you’ll master the basics of digital accessibility to ensure your website is usable by everyone, including people with disabilities. This course covers why accessibility is critical for ethics, market reach, search engine optimization and of course, legal compliance. You will learn about the nationally recognized minimum standard for digital accessibility, Web Content Accessibility Guidelines (WCAG) 2.1 AA, and the fundamental POUR principles: Perceivable, Operable, Understandable and Robust. By the end of this course, you will understand how editors like yourself directly contribute to a site that is usable by all visitors by controlling key accessibility factors like headings, alt text and links.