About the Public Relations Institute
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Training and Resources from the senior staff of Covalent Logic
Unlimited access to courses & downloads available to Covalent Logic clients. Contact your account manager for details.
Featured Resources
The Final Proof
Weekly quizzes to keep you top of your game on writing in Associated Press style.
Stafford Wood, APR
%
COMPLETE
$59.99
High Cost of Free Social Media
Video and Text-based Presentation
Stafford Wood, APR
%
COMPLETE
$99
7 Deadly Sins of Crisis Communications
Stafford Wood, APR
%
COMPLETE
$99
Media Relations for C-Suite Execs
Always On the Record
Stafford Wood, APR
%
COMPLETE
$99
Social Media Done the Right and Wrong Way
In this course, you will learn of several failed social media ventures and get guidance on managing your social media best from Stafford Wood.
Stafford Wood, APR
%
COMPLETE
$40
One-Time 90 Minute Mentor Session with Stafford
Stafford Wood, APR
$250
Email Etiquette
In this course, you'll learn how to approach email communication in a friendly, yet professional way, craft the perfect subject line and better understand the various features that can take your email etiquette from good ... to expert!
Stafford Wood, APR
%
COMPLETE
$10
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Digital Downloads
Your Internet Security Cheat Sheet
At Covalent Logic, we take internet security seriously. Take a look at our protocol, and see how you measure up.
Stafford Wood, APR
FREE
Media Inquiry Response Advice
How to respond to media inquiries has changed as much as journalism has. Take this quiz to determine whether you should speak up — or PASS!
Kathryn Gisi
$25
Interpersonal Communications Matrix
Interpersonal communication is crucial for successful corporate communications. Understanding the context is key to delivering messages effectively. With various methods available, it can be challenging to choose the right one. If you're feeling indecisive, we have a tool to assist you.
Stafford Wood, APR
FREE
Public Relations Toolkit
The essentials of Media Management focused especially on interviewing and directly working with the media. MEDIA MANAGEMENT What Happens Before an Interview Putting Together Strong Key Messages Off the Record vs On Background Best Practices When Engaging with the Media Body Language Conducting Strong Interviews Personal Presentation Post-Interview Follow-Ups CRISIS Plan Crisis Communication Team Designated Spokesperson and Media Protocols Key Messages and Talking Points Holding Statements
Stafford Wood, APR
$25
Recruiting on Social Media Presentation for LHA
The Importance of Branding and how your organizational branding can affect hiring and retention.
Stafford Wood, APR
$25
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